Monthly Archives: October 2009

No Sophomore Slump for SC World Congress

The second annual SC World Congress was held recently in New York City, and Text 100’s Grace Pai-Leonard was there …

Can Big Be Fast? And Does It Want To?

Ashlee Vance’s comprehensive piece on Microsoft in the New York Times yesterday raised a few question that are often pondered here in …

Could Social Media Have Strengthened the Flight #3407 Response?

Last week at the PRSA 2009 Northeast District Conference, I attended a packed session where the crisis comms team for …

Ready? Get Set. Pitch!!

It was during my previous life, ”in-house.”  I was standing in an auditorium packed with marketing and PR professionals, when our august VP …

“Chicken and Rice” Public Relations

Just catching up on a great post by Jason Cohen on Building 43 a few weeks back.  You can read …