Monthly Archives: December 2009

Looking for a New Year’s Resolution? Breathe new life into your blog with video

One suggestion we’ve offered repeatedly over the past year is to use more video as part of your PR and …

COP15 from a Communications Perspective

The world is looking to Copenhagen where the UN climate conference 2009 is currently taking place. At Text 100 we …

Operation Chokehold–Or, Following Your Worst Instincts

We’ll know tomorrow whether Operation Chokehold–the online mob movement that’s rallying to take down the AT&T wireless network–makes good on its …

The Key to Social Media Strategy Development for Crisis Comms? A Mind Map

Carolina Noguera Binstadt’s recent post about former GM CEO Fritz Henderson’s daughter’s profanity-laced tirade on GM’s Facebook fan page got …

How would you have responded?

It is all over the web, the post from the daughter of former GM CEO, Fritz Henderson, probably traveled faster …

Measuring Success: Is it Time to Quit Your Corporate Blog?

It’s a common scenario: you’ve put a lot of time and effort into the strategy and design of a corporate …