Recent Posts

social-media-risk

Tackling the Risks of Social Media

Speak to any senior corporate comms exec about the barriers that prevent them from using social media more in their …
PR people have feelings too. Well, some of them...

What PR people really think of journalists

A lot of people in the PR industry probably received this link over the past couple of PR people have feelings …
A guide to editing Wikipedia pages for PR people

How to edit Wikipedia pages – a guide for PR execs

We all know Wikipedia is important. When your customers research a product or brand online, chances are its Wikipedia page …
optimizing press releases for SEO

Optimizing press releases for SEO – a secret nobody will tell you

So, you want to “optimize your press releases for SEO” because you heard that was an important thing to do, …
rupert-murdoch-on-twitter

Should your CEO be on Twitter?

This week’s biggest digital media story seems to be that over the Christmas break an eighty year old man decided …
google+-logo

Google+ API Means Third Party Apps are on the Way

After the initial buzz around Google+ a couple of months ago, it didn’t take long for the tumbleweed to start …

Why Your Brand is Missing the LinkedIn Opportunity

Most people treat their LinkedIn profile as an online CV/resume and, consequently, most companies think of the site as little …

How to Launch a Successful Business Blog

This article originally appeared on the Text 100 UK blog. Check out the latest edition of Business Review Europe for a …

Are you silencing your best advocates?

This article originally appeared on the Text 100 UK blog. One of the most frustrating things about working in social media …