Hypertext

I love infographics. I really do. What am I talking about ? Well, this is how wikipedia defines the word infographics (or data visualization)
Information graphics or infographics are graphic visual representations of information, data or knowledge. These graphics  present complex information quickly and clearly, such as in signs, maps, journalism, technical writing, and education.
I like [...]

You’ll often hear social media dorks like me talking about how easy it is for brands to lose control of their message in social channels, but what does that actually mean in practical terms? This is a good example:
http://twitter.com/BPGlobalPR
Following the oil spill in the Gulf of Mexico, somebody set up this spoof BP Global PR [...]

I met with a large TV brand recently and we touched on the corporate spokesperson’s role in a social media world. Has the corporate spokesperson gone the way of the dodo? Is it a case of Darwinian survival of the fittest, where only those who can traverse the often murky social media landscape will [...]

Learning to think visually is an absolute prerequisite to professional communications.

The other day, one of the younger colleagues in the office was bemoaning how he had to assemble a big coverage report that morning. I responded with something that probably made me look really old and cranky. And I knew it right away.
“Know you, back when I was an account coordinator, we didn’t have Google [...]

Social Media Lessons for Your Brand from Lady Gaga’s Digital Romance

You and I – the communications professionals – are the low hanging fruit for identity theives.
Think about it. Aside from the people that actually work at Twitter, Facebook and the like, we are probably one of the juiciest and most vulnerable demographics for the scammers. They know  that we get paid to tinker with all [...]