Trust

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ConAgra Foods Leaves Sour Taste in Bloggers’ Mouths

Call me a child, but I love surprises. To me, a surprise party is the number one way to celebrate …

Flipping the switch: Taking the online relationship offline

The proliferation of social networking sites has undoubtedly increased the number of connections and interactions we have with friends and …

Facebook, Burson-Marsteller News is a Cautionary Tale for PR Practitioners

With Facebook’s so-called ‘whisper campaign’ against Google coming to light, public relations has taken yet another black eye. I woke …

Digital President: How the Government is Using Social Media

If you were one of the most talked about figures in the media, how would you make a major announcement? …

Text 100 Panel: Building Brands Online

Building brands and earning customer loyalty in the age of social media – this will be the subject of a …

Social media has influence over senior executives too (not just “young” people)

Tom Foremski at Silicon Valley Watcher posted an interesting take on a new study released by the Society for …

Q&A: Shattering PR Stereotypes with One of PRSourceCode’s Top Tech Pr Pros

This week, Text 100’s own Julia Graham was named a Top Tech PR Pro in PRSourceCode’s annual Top Tech Communicators …

Keeping things simple — and accessible — for investors…

It was only a decade ago when quarterly earnings calls weren’t open to the public, and certainly not the media. …

Authentic Communications: Breaking the Halo of Distrust

Last week, President Obama delivered an address in Cairo,   Egypt, titled “A New Beginning,” to help start a new …

Nielsen Missed the Mark on Value of PR for Financial Brands in Crisis

A study that was just released by Nielsen IAG concluded that advertising builds confidence for financial brands in crisis — that …

Trust: The Most Important Currency in the Future of PR?

Bulldog Reporter has posted a byline article written by our very own Georg Kolb. It’s on the "Barks and …