Tag Archives: Facebook

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Nielsen Report Provides Statistical Evidence for Social Media Engagement

The Nielsen Company, traditionally a key resource for information and statistics on television and online ratings, recently published a report …
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Digital Developments from Facebook, Twitter, WSJ Changing the Social Experience

There’s been so many new developments announced from social media’s major players over the last week that it’s almost tough …

More Changes Coming to Facebook

For a majority of my Facebook friends, today’s news coming out of the F8 press conference may be hard to …

News Flash: Journalists Still Want Your Email Pitches… and Your Twitter Pitches, Too

Journalism is more social than ever. A quick visit to Muck Rack, a database of journalists on Twitter, reveals hundreds …

Facebook, Burson-Marsteller News is a Cautionary Tale for PR Practitioners

With Facebook’s so-called ‘whisper campaign’ against Google coming to light, public relations has taken yet another black eye. I woke …

Think Twice Before Running a Live Q&A Session on your Facebook Page

Singapore is one of the world’s most ‘evolved’ social media markets around the world, according to a recent study released …

Best Practices: Determining the Value of Facebook Ads

As PR professionals, we tend to favor earned and owned media over paid media, but we recognize the value in …

Digital President: How the Government is Using Social Media

If you were one of the most talked about figures in the media, how would you make a major announcement? …

Using Data to Increase Engagement: The Science of Timing

Earlier this week, I attended Dan Zarrella’s online webinar on the Science of Timing marketing engagements on Twitter, Facebook, email and blogs. …