Hypertext

Text 100’s CEO Aedhmar Hynes recently posted on the Arthur Page Society’s Page Turner blog about the topic of trust and its relevance to leadership of an organization.  It’s a good read and makes some interesting points about the role of trust in today’s business climate.  Check it out.

I love infographics. I really do. What am I talking about ? Well, this is how wikipedia defines the word infographics (or data visualization)
Information graphics or infographics are graphic visual representations of information, data or knowledge. These graphics  present complex information quickly and clearly, such as in signs, maps, journalism, technical writing, and education.
I like [...]

With the constant cries and decrees of the death of traditional journalism coupled with the ever-growing and omnipresent influence of social media, public relations professionals find themselves at the helm of an exciting period of evolution in the communications industry. Our CEO, Aedhmar Hynes spoke to this and the future of PR in the ever-changing [...]

Is social media a friend or foe? An interesting topic given the profile social media has claimed of late. Ladies and gentlemen of the jury, let me present defence exhibit A – a Nestlé KitKat.
This icon of chocolate goodness seems harmless. Greenpeace, however, has pressured Nestlé to stop using palm oil in its products, citing [...]

Last week I had the pleasure of accompanying our CEO, Aedhmar Hynes as she spoke at the Conference Board Corporate Communication and Web 2.0 Conference. The panel, “Overcoming Barriers to Building Digital Relationships,” discussed how many of the “new” rules in social media are in essence the very old rules and fundamental elements of [...]

I met with a large TV brand recently and we touched on the corporate spokesperson’s role in a social media world. Has the corporate spokesperson gone the way of the dodo? Is it a case of Darwinian survival of the fittest, where only those who can traverse the often murky social media landscape will [...]

Learning to think visually is an absolute prerequisite to professional communications.